Doosan ROC See what to expect on a trip to the ROC

The ROC: The Ultimate Doosan Experience

Adding equipment to your fleet? Are you Considering Doosan crawler excavators , wheel excavators, log loaders, wheel loaders or articulated dump trucks?

Then it's time for a trip to The Real Operation Center in Tucson, Arizona. We call it The ROC.

Throughout the year, equipment owners like you travel to The ROC with representatives from their Doosan dealer for hands-on product testing and education - combined with a little relaxation and fun.

It's the perfect place to get to know your dealer and see firsthand why more equipment owners are choosing Doosan every day.

Take the Controls

We believe the best way to experience the Doosan difference is to lace up your work boots, put on your hard hat and enter the cabs of our world-class machines. The only way to know how Doosan equipment will perform at your jobsite is to put it through the paces of your toughest work.

That's precisely why we built The ROC in the heart of Arizona's Sonoran Desert.

Scorching heat. Hard ground. Dusty conditions. It's one of the most rugged places to show what our machines can do - and prove they deserve a spot in your fleet.

See how our entire lineup of crawler excavators, wheel excavators, log loaders, wheel loaders, articulated dump trucks and a variety of attachments perform from the operator's seat. You'll have access to nearly 30 machines - including our newest Doosan models.

Doosan ROC Hear what customers have to say about the ROC experience.

With real-world working conditions, you'll be given a full workday to test our machines to complete many of the same tasks you do every day. It's an experience you can't get anywhere else. With 40 acres of open operation area, there's plenty of room to see, hear and feel what makes Doosan machines different.

Discover the Difference

While you're at The ROC, you'll learn from our world-class training team and have plenty of time to talk to your dealer about your business. They're seasoned professionals who will show you important machine differences, describe key features and technologies, and help you make the best buying decision. Small groups mean you have plenty of one-on-one time with trainers and your dealer's sales staff.

Take in the View

After a day of operation at The ROC, you'll put your feet up at the Starr Pass Resort & Spa.

Nestled in the saguaro-lined Tucson Mountain Park, Starr Pass is the perfect place to relax and join in social activities with your dealer and other operators. At the resort, you'll enjoy hiking and walking trails, pools, spa and a lazy river. Outside of the resort, you can enjoy local hotspots like Old Tucson, the Pima Air and Space Museum, Tucson Trap & Skeet Club and a 27-hole golf course.

But the thing you're most likely to enjoy is the view. The Arizona mountains are the perfect backdrop to sunsets that are second to none.

The Schedule

Day 1
Arrive at the Airport

We'll pick you and your dealer representative up from the airport and bring you to the Starr Pass Resort & Spa.

Cocktail Reception

Get to know the rest of the group and meet the Doosan training team.


A juicy steak cooked to perfection is the choice of many attendees.

Day 2

Fuel up for a day of operation at The ROC.


We will transport you to The ROC, where you'll attend a safety briefing, machine walk arounds, and be given a chance to ask questions before operating.

Lunch Onsite

Enjoy lunch while learning about Doosan's rich history and seeing how our machines are manufactured.

Group Activity

Spend time with the rest of the group enjoying a recreational activity such as trap shooting at the world famous Tucson Trap & Skeet Club or visiting the Pima Air & Space Museum

Day 3
Travel Home

We will transport you back to the airport for your travels home or you may choose to extend your trip an extra day to take in a day of golf, hiking or sightseeing.

Want to Experience The ROC?

Have you heard about Doosan equipment, but want to see the quality and commitment behind the name? Are you ready to experience the Doosan difference? A trip to The ROC is guaranteed to help make your next machine buying decision easier.

If you are considering a purchase of Doosan heavy equipment and would like to learn more about The ROC, complete the form below. Your local dealer will contact you to get the process started.

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